Pavilion
EXPO2025
Panasonic Group Pavilion
“The Land of NOMO”
Concept
The Land of NOMO
Experience your own story in “The Land of NOMO”, where you unlock the hidden power of crystals. This adventure is brought to life through Panasonic's deep understanding of human nature and advanced technology, immersing you in a world of light, sound, and wind, all designed to excite your senses.
unleash yourself!
we create even more
possibilities.
Unlock experience area
Through “Unlock” Experience Area, Panasonic aims to provide children with an opportunity to sharpen their senses (body), unleash their sensitivity (mind), and “unlock” their ability to imagine. The hope is to nurture in children, who will shape the future, “the strength to believe in themselves and the courage to take the first step.”
This is a mysterious land that mirrors the way you think and feel.
The way you think and feel affects how you see things. What will you discover? Tune into your senses and explore this mysterious land.
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Find the hidden tricks!
"The Land of NOMO” is packed with amazing and playful secrets just waiting to be uncovered. With the crystals you collect, follow your instincts and adventure freely through this world.
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When you unlock the secrets of the crystals...
When you unlock the secret of the power that lies in the crystals, you will meet a mysterious butterfly. By the time you leave the pavilion, the world might look a little different to you.
03
Earth area
In the Earth area, Panasonic aims to create an exhibition space where people can think together about a better future in the context of the 720° connection where the 360° cycles of human and natural activities interact and circle around each other. Children will have the opportunity to experience a future in which people and nature expand the potential of each other through the intuitive experience of touch and smell.
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Cyanobacteria
Unlocking the future of food with photosynthetic microorganisms
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Glass-based Perovskite Photovoltaic
Unlocking the future of energy with “power-generating glass”
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kinari – Plant-derived cellulose fiber
Unlocking the future of manufacturing with biodegradable materials
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“Biolight” Bioluminescence
Unlocking the future of lighting with Bioluminescence
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Biosensory dome
Unlocking a circular economy where nature and human activity combine
Discover more
Various ways to experience The Land of NOMO, making it accessible to more people.
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Search for MATÉMON
MATÉMON are "material" monsters that love transforming into different objects. Through AR, you can embark on a "Search for MATÉMON" and discover how eco-friendly materials and energy technologies are used throughout the pavilion. No reservations needed—just come and enjoy!
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Staff Uniforms Seen Differently by Everyone
Staff members wear uniforms designed to reflect the pavilion’s theme while incorporating considerations for DEI (Diversity, Equity & Inclusion). Made from plant-based materials, these sustainable uniforms are designed for reuse and will be upcycled after the event. Come and see them for yourself!
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Experience "The Land of NOMO" Through Voice and Text
The Land of NOMO is accessible to everyone, including those with visual or hearing impairments. Using your smartphone, you can access audio and text guidance tailored to each experience area. Before you begin, feel free to ask a nearby staff member for assistance.
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Ensuring a Comfortable Experience
If you feel unwell or anxious while exploring “The Land of NOMO”, please show our staff your "Guest Support Card." Our team will be there to assist you with support and understanding. For your convenience, you can save the card on your smartphone or print it out and carry it with you. Feel free to ask a staff member if you need assistance at any time.
Additionally, if you experience a panic or need a break during your visit, please make use of the Calm-Down Room. We also provide a Sensory Map to help you understand light and sound levels, so you can prepare and feel more at ease.
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Circular Pavilion
The pavilion is illuminated using hydrogen derived from zero-carbon power supplied by the NTT Pavilion. It also features an art prototype that leverages the design flexibility of glass-based perovskite solar cells. Additionally, key structural components of the pavilion are upcycled from discarded home appliances, factory offcuts, and waste materials.
Panasonic Group Pavilion
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Frequently Asked Questions
- Q How long does this experience take?
The experience at this pavilion lasts approximately 60 minutes from the time of check-in.
- Q Can I go directly to the pavilion on the day without a reservation?
Admission is by reservation only. Visitors without a reservation will not be allowed entry.
- Q Can I re-enter the pavilion during my visit?
Once you exit, re-entry is not permitted.
- Q Can I experience the pavilion at any time during the Expo?
This pavilion may suspend operations or close without prior notice.
- Q If I make a reservation for the pavilion, can I definitely enter?
Depending on circumstances, entry restrictions may be implemented.
- Q I am concerned about my health; can I still enter and experience the pavilion?
You may be denied entry if you
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Have a heart condition or heart-related issues.
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Suffer from blood pressure irregularities, back, neck, or spine conditions, dizziness, or are intoxicated.
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Are feeling unwell or have conditions that may worsen.
Additionally, please consult with staff before entering if you
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Have a history of muscle spasms or loss of consciousness triggered by light stimulation.
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Experience extreme fear of confined or dark spaces.
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Feel palpitations or shortness of breath.
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Have other concerns related to your physical condition or health.
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- Q I have a disability; can I experience it alone, and is staff support available?
For individuals with disabilities, it may be difficult to participate alone. If special assistance is needed, please inform the staff.
- Q Can I take photos or videos inside the pavilion? Is it okay to post them on social media?
When taking photos or videos, please ensure that other visitors' images are not included when uploading to social media or video-sharing sites. Kindly edit or process the content accordingly. Unauthorized uploads may lead to potential violations of portrait rights.
- Q Is there a chance I might appear in photos or videos taken by other visitors?
There may be filming, interviews, or live streaming conducted by the organizers, media, or other parties. In such cases, other visitors may appear in photos or videos. Please be aware of this in advance.
- Q Are there areas during the experience where strong stimulation is involved?
During the experience, there will be strong light effects, vibrations, and dark areas.
- Q Are there any rides to experience after entering the pavilion, and how bright is the interior?
Visitors will experience the pavilion by walking through it. Please refrain from running. Additionally, there are areas with low lighting where it may be difficult to see the floor, so please be cautious.
- Q Are there any areas inside the pavilion where visitors might get wet?
There is an area with mist exposure. The floor may become slippery, so please be careful.
- Q In case of a fire or earthquake, are evacuation routes clearly displayed?
Please watch your step inside the pavilion. During the experience, the emergency exit lights will be turned off. Rest assured, that they will be turned on in the case of a fire.
- Q Can I eat and drink inside the pavilion?
Food and drinks are not allowed inside.
- Q Are phone calls allowed in the pavilion?
Phone calls are not permitted inside the pavilion.
- Q Is it okay to do live streaming inside the pavilion?
Live streaming is not allowed.
- Q Can I use flash or lights when taking photos?
Please do not use flash photography.
- Q Is it allowed to use tripods or selfie sticks when taking photos?
Tripods, monopods, and selfie sticks are not allowed.
- Q Can I bring my mobile phone or smartphone into the pavilion with the sound settings turned on?
Please set your mobile phone to silent mode.
- Q Are there any areas during the experience where strong stimulation is involved?
Certain scenes feature special effects with bright lights or loud sounds.
- Q Is there a calm-down room available?
If you feel unwell during the experience, please notify the nearest staff member. A calm-down room is available inside the pavilion.
- Q I have a disability; is accessibility to information provided?
For individuals who may have difficulty receiving information visually or audibly, guides are available. Please inform the reception staff if you wish to use this service.
- Q Are there places to sit and rest inside the pavilion?
There are no benches in the experience area of the pavilion.
- Q Are there vending machines or shops inside the pavilion?
There are no designated eating areas or vending machines inside the pavilion.